a train on the tracks
Home Fashion Designers Prada no passenger!

Prada no passenger!

The 'Prada Silver Line' project is a guest of Istanbul until 4 April.

Starting last December in Macau, this dreamy train station brings visitors together with selected luxury women's bags and accessories for each stop at every stage of its journey. Designed in the form of a container that adorns dreams and spanning an area of 132 square meters, the pop-up installation represents prada's mobility, inspired by the brand's main themes such as travel and modernity.

The iconic black-and-white checkered floorboard, which has been used in Prada stores since 1913, completes the installation. Illuminated platforms around the train have a series of smaller placements that integrate basic aesthetics. Prada robots are train attendants, while the ticket office acts as a "concierge" and helps visitors.

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