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Home Fashion Designers Levi's 501's 148th birthday

Levi's 501's 148th birthday

Although we have left many eras and styles behind in the last century and a half, one thing has never changed: Levi's® 501®. Yes, we're talking about the iconic and original blue jean, which embraces the most important voices in action, from factory workers to movie stars, computer programmers to heads of state, with its straight cut and buttons sorted from bottom to bottom. And on May 20, his 148. we're celebrating your birthday! All of the current jeans are actually different versions of the blue jean we're talking about. 


501®, 20, which is the perfect canvas for you to express yourself in the most creative way. it has been the basis of youth style since the middle of the century. From Marlon Brando in the 1953 film The Wild One to the style of Summer Of Love in the late 1960s, from the punk style of the 1970s to the dark indigo oversize look of the NWA in the late 80s, 501® has been on the radar of Cool Teens For too long. And the classic 501® simplicity! Frequent or daily, tight or oversize, dark or pale, or customized with options Levi's®’s not that represents the heart and soul of modern fashion 501® made of durable denim fabric with a silhouette that can be worn by anyone with a modest business pants.


Of course, the story of Levi's ® 501®is not just a permanent style, sustainability he also expresses it. It also means swimming against the tide of rapidly depleted modern-day fashion and returning to the old days when clothes were designed to last long. Levi's®501 ® s are not only extremely durable, but also look better as they age, so they can be used for longer. The repair service provided by Levi's® Tailor Shop allows you to extend this life even further. Levi's® Water


To celebrate the birthday of this legend, Levi's® is launching two new exclusive 501® collections as part of Levi's® 501® Day 2021. The first is a pair of Levi's 501 jeans and shorts from the new Levi's Originals campaign. Available in a variety of cutting and washing alternatives, this series reflects the perfect combination of Levi's® 501® nostalgia and modern style. The second is Levi's® Vintage Clothing 1955 “Japan” 501®, a classic 1955 Shrink-to-Fit 501®jean with Japanese-printed labels and details accompanied by Japanese-style curled rags. Both selections are available in limited editions. We also release a limited edition 501® printed graphic T-shirts from our archive! These T-shirts feature seven unique graphics that embellished Levi's® designs from the 70s to the 90s. 


The fact that no model is similar is the most important feature of Levi's® 501®that makes it a true original. That's why at Levi's® 501® Day 2021, we're focusing on the next generation of Levi's® Originals, seven original voices that know how to blend style, creativity, originality and mission effortlessly. Each symbolizes the modern expression of the cause that made Levi's® 501®a cultural icon from the days of Marlon Brando.

Read: Special interview: We talked with Simone Rocha about H & M collaboration


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