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Home Fashion Designers Les Benjamins x Coca-Cola

Les Benjamins x Coca-Cola

Les Benjamins became Coca-Cola's first Turkish brand. The energetic and unusual nature of Les Benjamins ' designs and the brand's understanding of street culture are reflected in each piece in the private collection. Les Benjamins founder and creative director Bünyamin Aydın said: "Since I started playing in Neuss-Germany at the age of 6, I have always grown up with football. In preparing the Coca-Cola x Les Benjamins collection, I was inspired by Coca-Cola's vintage commercials and football history and icons like Maradona, Pele, Beckenbauer. A unique collection has emerged, combining signature carpet decking, football culture and tailoring details that have become the DNA of the brand." said. 

Les Benjamins x The Coca-Cola business born from the Union of ready-to-wear collection, 1970's, 80's and 90's, inspired by iconic football jerseys, polo T-shirts, hooded sweatshirts, tracksuits, shorts and patterned carpet as well as jeans, cargo pants, jeans, shorts, blazers, crop balls, draws attention to dresses and skirts designs. 

Monday September 21 Les Benjamins x Coca-Cola collection Les Benjamins Nişantaşı flagship store, www.lesbenjamins.com , Beymen Zorlu Center and Beymen Istinye Park stores, and from November, Dubai and Riyadh will open in collaboration with pop up stores.

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