Balmain's new target audience was children, who won the Balmain 2016 Autumn Fashion Show in Paris.
The 55-piece collection appeals to children between the ages of 6 and 14. Prices range from $205,000 to $6,000.
Rousteing, who took her inspiration from 3-year-old North West, explains the idea of creating collections for children: "Mothers and fathers have begged me for years to produce something for their children. And we put out the same designs for those kids."
Many pieces such as militar button-down coats, white tuxedo jackets, fur coats and zebra patterned tops were also prepared for children, modeled after fashion shows.
Sign up for free and be the first to get notified about new posts.